What is Authenticity?

Authenticity- “In the midst of these transatlantic exchanges, where the authenticity of religious, cultural, and social practices is at stake, we find a genuine fake, the Zulu shaman Credo Mutwa, described in his own country as a “fake, fraud, and a charlatan” but celebrated in the United States as an authentic spiritual leader who is doing real, authentic religious work, like Coco-Cola, McDonald’s, and Disney, by enabling people to reimagine what it is to be a human person in a rapidly globalizing human place,” (David Chidester,Authentic Fakes p. ix)